Reliable data for real decisions
A poorly configured Google Analytics 4 gives you incomplete or simply wrong data. We implement it correctly from the start so every report reflects what's really happening on your site.
If you don't measure well, you decide blind
We set up goals, events and conversions tailored to your business: what counts as a sale, what counts as a lead, which pages really matter. Without that, the data is useless.
- ✓ Property and data stream configuration.
- ✓ Conversion events tailored to your business.
- ✓ Audience configuration for remarketing.
- ✓ Linking with Google Ads and Search Console.
An implementation done right from day one
Fixing a badly configured GA4 later is much harder than doing it right from the start.
Initial setup
Property, data streams and basic settings correctly defined.
Events & conversions
We define which actions really matter for your business.
Custom reports
Dashboards tailored to what you actually need to check.
Training
We teach you to read the data that matters most for your business.
Frequently asked questions
I already have Analytics installed, why do I need this?
Having the code installed is not the same as having it properly configured: if the conversion events don't reflect what a sale or a lead really is for your business, the data may look complete and actually be useless for making any decision.
How is it different from Google Tag Manager?
GA4 is the tool where the data is analysed; Tag Manager is what is usually used to install and manage tags (including the GA4 one) without touching the website's code every time. We work with both, see also Tag Manager setup.
Can you link Analytics with Google Ads?
Yes, we link GA4 with Google Ads and Search Console so you can see in one place where your visits come from and what they are doing on your website.
What are audiences and what are they for?
They are groups of visitors defined by their behaviour (for example, people who viewed a product but did not buy) that can then be used for remarketing on Google Ads or Meta Ads.
Do you teach me to read the reports or just set them up?
Both: we configure the property and train you to read the data that really matters for your business, rather than just handing over a dashboard nobody knows how to interpret.
How much does it cost to set up Google Analytics 4?
It depends on how many events and conversions need defining and whether other tools need linking, so there is no single rate: tell us about your website and we'll prepare a tailored proposal, no commitment.
How do we get started?
Tell us about your website and we'll prepare a tailored proposal, no commitment.