SEO for online stores that sell more
Online stores face their own challenges: thousands of products, filters, pagination and duplicate content. We optimise your online store so every product page has a real chance to sell from Google.
Every product is an opportunity
We optimise categories, product pages and filters so Google understands your catalogue without getting lost in duplicate content or empty out-of-stock pages.
- ✓ Category and product page optimisation.
- ✓ Control of duplicate content from filters and variants.
- ✓ Product structured data (price, stock, reviews).
- ✓ SEO management for out-of-stock or discontinued products.
SEO built to sell
It's not just about ranking: it's about making every organic visit a real chance to convert into a sale.
Product pages
Titles, descriptions and structured data optimised to be found and to sell.
Categories
Category structure and content built to rank high-value terms.
Duplicate content
We resolve duplication caused by filters, variants and pagination.
Google Shopping
We prepare your product feed to also appear in shopping results.
Frequently asked questions
What duplicate content does an online store generate?
Filters, product variants (size, colour) and pagination often create several URLs with almost identical content, which confuses Google about which one to show. We resolve it technically so your store doesn't compete against itself in the results.
What happens to the SEO of an out-of-stock or discontinued product?
We handle those pages sensibly (a redirect, an out-of-stock message with alternatives, or removal, depending on the case) instead of leaving them as empty pages that harm the experience and your rankings.
Does this also help my Google Shopping?
Yes, we prepare the product feed so it also appears in shopping results, complementing organic SEO with Google Shopping.
What is product structured data?
Information (price, stock, reviews) marked up in a way Google understands directly, which can make your product appear with stars, price or availability visible in search results.
Does it work for any online store platform?
Yes, we do ecommerce SEO regardless of the platform, whether it's WooCommerce, Shopify or another.
How much does ecommerce SEO cost?
It depends on the size of your catalogue and how much duplication or how many technical errors need fixing, so there is no single rate: request your free audit and discover your catalogue's SEO potential.
How do I get started?
Request your free audit and discover your catalogue's SEO potential.